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Portfolio overview: Roots Rx

Roots Rx brings premium quality and service to cannabis consumers in six mountain towns of Colorado’s high country. With dispensaries located in Aspen, Basalt, Eagle-Vail, Edwards, Gunnison and Leadville, Roots Rx features trained, friendly staff to address any customer questions and offers a wide variety of strains and cannabis products to meet any budget. 

The first Roots Rx location opened in 2014 in Eagle-Vail, with Roots Rx Aspen and Basalt soon following. The multi-store chain of dispensaries quickly gained a foothold among residents of its six mountain town locations. Today, Roots Rx is one of the top dispensary brands in Colorado, with high-quality cannabis, ease of ordering features, knowledgeable budtenders and a thriving loyalty program. Its 2023 acquisition boosted SunTheory’s visibility in the state and set the stage for further growth and expansion of both companies. 

Although Sun Theory may have brought new energy to Roots Rx, the company’s longstanding commitment to its customers and their communities continues. Roots Rx is an annual sponsor of Aspen Gay Ski Week and provides ongoing support to deserving causes and organizations across the communities it serves. The company remains deeply ingrained in the fabric of the Colorado mountain town community. 


For more information, visit Roots Rx online.

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